21ten learning worked in a role as a Chief Academic/Operating Officer for a new education start up. This included the following work:

• Developed vision, mission, goals, marketing collateral, business plan and presentation material for new start up management education company
• Developed Academic plan for American Premium school with leading US partners including curriculum, staffing, recruitment, vision and mission
• Developed school architecture concept; reviewed US architect partners IT infrastructure design
• Carried out Marketing feasibility into the K-12 market in the MENA region